Large-scale project ‘Healthy Heart’ Expedition ended

‘Healthy Heart’ Expedition, which covered largest cities of the Volga region: Yaroslavl, Samara, Volgograd, Saratov, Tolyatti, Kazan, Cheboksary, and Nizhniy Novgorod, ended. Within the framework of this project held from May 17 to June 7 dwellers of the said cities could have instant diagnosis of the cardiological risk and get necessary information about preventive measures of cardio-vascular events (CVE) directly on board of the ship.

All-Russian Scientific Cardiologists Society (VNOK) and Russian Medical Society for Arterial Hypertension (RMOAG) realized this non-standard project of cardiological preventive medical examination. Bayer Schering Pharma, discoverer and producer of famous Aspirin Cardio®, actively applied all over the globe for prevention of cardiological diseases, played an important part in realization of the project.

Representatives of the participating organizations announced the results of the ‘Healthy Heart’ Expedition at the final press conference held on board of the ship in Moscow. In total, therapists and cardiologists of the ‘Healthy Heart’ Expedition examined 8,618 visitors (1,943 men and 6,675 women) in the cities where the ship made its stops. According to the collected data, 1,115 visitors of the Expedition (276 men and 880 women) need cardiological treatment.

Within the framework of the project, therapists and cardiologists examined patients and provided medical counseling to all the visitors. The examination included height and weight measurement, body-weight index determination, blood glucose and cholesterol level tests. Each patient received a pack with individual examination results, expert opinion about cardiological risk level and information about methods of CVE prevention.

Berths of the ship contained medical equipment, which allowed providing express diagnostics of the cardiological risk factors in the highest level. Educational lectures attended by 8,618 visitors were also organized under the auspices of the project. Organizers of the Expedition held round tables for local therapists and cardiologists. Leading experts in therapy and cardiology of Russia participated in such round tables and press briefings held for journalists.

The project was developed and realized by specialists of PR-Premier.

Client: Bayer