PR-Premier has organized and conducted a gala night for distributors of Pfizer Consumer Healthcare. The theme of this event was a television time travel under the motto ‘Music program desk invites’.
In line with the creative conception of the gala night, developed by the Creative Department of the PR-agency, the hall was stylized a la television studio of the 20th century. The visitors could feel as they were real participants of the “Blue Light” new year’s show of the sixties, “Hallo, we’re searching for talents!” of the seventies, “Wider the circle” of the eighties, “Guess the melody” of the nineties, and also recollect different stages of the native history due to the news programs. The event took place in the banquet room of ‘Plasma-Hall’ and was broadcasted live on plasma screens.
Client: Pfizer