PR Premier

The Ice Show in frames of Nissan Dealer Conference

The event organized for Nissan business partners and staff took place on November 13th, 14th, 15th and 16th, 2012 in the skating center «Kolomna» (Kolomna city). The Ice Show in frames of Nissan Dealer Conference

Famous stars of the Russian figure skating took part in the 4-days long program of the ice show – T.Navka, R. Kostomarov, M. Petrov, A.Tikhonov, A.Zhulin, S. Yakimenko, A.Dmitriev and others.

The basic idea of the event, dedicated to the launch of new Nissan Almera car was Russian-Japanese interaction. It was reflected in selection of skating performance, music, suits and attributes.

After the ice show guests participated in a master-class organized by Tatyana Navka during first 3 days and by Alexander Zhulin on the last day.; skated on the ice arena which is currently used for preparation to Olympic games 2014, and also had photo shoot with celebrities.

The complex of works on the organization and carrying out the event was executed by specialists of PR-Premier Agency.

Client: Nissan