PR Premier

Presentation of a new category of NIVEA cosmetic products for body.

February 8, a new youth category of NIVEA cosmetic products for body care was presented to the press in the Solyanka club. Presentation of a new category of  NIVEA cosmetic products for body.

The two cosmetic lines, specially designed for teenagers, Angel Star for girls and Menergy for boys, were introduced to the journalists.

The event was attended by more than 50 journalists from target glossy magazines. Specialists of PR-Premier Agency provided work package with mass-media.

Client: Beiersdorf