Second charitable marching ‘Together against breast cancer’ was held on May 31 in Moscow with the support of the Russia’s Ministry of Public Health and Social Development and the Committee of the State Duma for health protection. All collected money will be intended to the purchase of modern diagnostic equipment for regional cancer detection centres in Russia. PR-Premier provided support of this charitable action in the Internet.
PR-Premier was responsible for the development of ‘Together against breast cancer’ Internet resource and its administration. The agency’s responsibilities included registration and notification of participants, control over the receipt of charitable payments, registration of volunteers, and statistics preparation.
Client: Avon