On August 29th 2007 PR-Premier team organized press-tour for Moscow journalists to visit a ceremony of first RoC Institute opening in Russia based on dermatology department of St-Petersburg State University named after academician Pavlov.
In frames of the project French brand RoC provided professionals of the University with its scientific and instrumental methods and expertise in skin condition diagnostics and chose of its correction methods.
PR-Premier team provided PR-support and management of the project.
Client: RoC